Hayley Redpath
I help companies and organisations with media relations, internal communication, proofing and editing, website content, and award and funding applications.
Based in rural Gisborne Redpath Communications is a small specialist company with a focus on health, civil contracting and infrastructure. Contract writer Kristine Walsh gives me a hand.
Together we can help your organisation reflect its unique kaupapa or characteristic as you communicate with your audience.
I help companies and organisations with media relations, internal communication, proofing and editing, website content, and award and funding applications.
Based in rural Gisborne Redpath Communications is a small specialist company with a focus on health, civil contracting and infrastructure. Contract writer Kristine Walsh gives me a hand.
Together we can help your organisation reflect its unique kaupapa or characteristic as you communicate with your audience.
Strategy
We can produce a strategy for your company or organisation on which to base decisions and create ideas. Communications planning is not a mysterious art, it is a straightforward step-by-step process that will help your company clearly and logically summarise what you want to say to your audiences, and how to deliver that message. The strategy will contain an evaluation and measuring tool so you know message sent is message received.
We can produce a strategy for your company or organisation on which to base decisions and create ideas. Communications planning is not a mysterious art, it is a straightforward step-by-step process that will help your company clearly and logically summarise what you want to say to your audiences, and how to deliver that message. The strategy will contain an evaluation and measuring tool so you know message sent is message received.
Website content
Plain simple web writing will greatly improve your site's search engine ranking. It’ll also improve your visitors' experience because they’ll understand your key messages faster. Let Redpath Communications write your website copy so it’s compelling and motivates people to take action.
Plain simple web writing will greatly improve your site's search engine ranking. It’ll also improve your visitors' experience because they’ll understand your key messages faster. Let Redpath Communications write your website copy so it’s compelling and motivates people to take action.
Media relations
Regular contact with local, national, and international media is an effective and low cost way for your company or organisation to engage with your audiences. Redpath Communications does not believe in social media for social media’s sake but with a myriad of networking platforms at your disposal, it's important to use the best tools and tactics for media outreach. Redpath Communications will research and write press releases, media kits and backgrounders, and can help and advise you on the best way to handle any difficult media issues.
Regular contact with local, national, and international media is an effective and low cost way for your company or organisation to engage with your audiences. Redpath Communications does not believe in social media for social media’s sake but with a myriad of networking platforms at your disposal, it's important to use the best tools and tactics for media outreach. Redpath Communications will research and write press releases, media kits and backgrounders, and can help and advise you on the best way to handle any difficult media issues.
Internal communications
A sometimes forgotten, but extremely important, audience for an organisation is its own employees and staff. Take the number of staff and contractors at your workplace. Now think of how many of their friends, relatives and whānau with whom they discuss their work. Potentially hundreds of people a day come into contact with your organisation. It's easy to see why investing on promotion of an organisation can be undermined if its own staff don’t understand it or feel part of it. Improved internal communications, like an internal newsletter, can inform staff on policies, activities, innovations and developments, and foster a feeling of unity.
A sometimes forgotten, but extremely important, audience for an organisation is its own employees and staff. Take the number of staff and contractors at your workplace. Now think of how many of their friends, relatives and whānau with whom they discuss their work. Potentially hundreds of people a day come into contact with your organisation. It's easy to see why investing on promotion of an organisation can be undermined if its own staff don’t understand it or feel part of it. Improved internal communications, like an internal newsletter, can inform staff on policies, activities, innovations and developments, and foster a feeling of unity.
Editing and proofing
How many times have you worked tirelessly to publish a new page on your website or a new business report only to find your work is overlooked or ridiculed due to a few errant spelling, grammar, or punctuation mistakes? Leveraging over 20 years of writing and editing experience Redpath Communications will carefully comb through each and every word to ensure everything makes sense and your point comes across loud and clear. You’ll get a version of your document with all changes showing so you can see exactly what was done, and a clean copy with all changes accepted and ready to go.
How many times have you worked tirelessly to publish a new page on your website or a new business report only to find your work is overlooked or ridiculed due to a few errant spelling, grammar, or punctuation mistakes? Leveraging over 20 years of writing and editing experience Redpath Communications will carefully comb through each and every word to ensure everything makes sense and your point comes across loud and clear. You’ll get a version of your document with all changes showing so you can see exactly what was done, and a clean copy with all changes accepted and ready to go.
Award and funding applications
There’s lots of reasons your company or organisation should enter relevant industry awards. It’s a way to earn the honour and respect your organisation deserves and stand out from the rest. With success also comes a platform for marketing including news releases about your win or the industry award logo on your email signature for the next year. Award entries can be overwhelmingly detailed but Redpath Communications will help you convey what the judges want to see. The same applies for funding applications. Demand for funding is high and competition is fierce. Stand out from the crowd to ensure your success.
There’s lots of reasons your company or organisation should enter relevant industry awards. It’s a way to earn the honour and respect your organisation deserves and stand out from the rest. With success also comes a platform for marketing including news releases about your win or the industry award logo on your email signature for the next year. Award entries can be overwhelmingly detailed but Redpath Communications will help you convey what the judges want to see. The same applies for funding applications. Demand for funding is high and competition is fierce. Stand out from the crowd to ensure your success.